Surprise! Drone Sales Double

A new report from the NPD Group reveals that drone sales more than doubled (up 117% to be exact) from February 2016 to February 2017. That’s a big jump, clearly showing the strength of consumers drones in the market. These sales numbers include the a wide variety of drones from $50 mini-drones (which are really just toys) to the $3,000 DJI Inspire 2.

Here are some useful tidbits from the NPD report:

  • During the holiday season drones with a price tag between $50- $100 saw a significant uptick in sales.
  • For drones in the $300-$500 price range, there is a clear consumer demand for premium features.
    • Drones with auto pilot capabilities sold nearly five times more quickly.
    • Drones that feature follow mode functionality sold 19x more quickly.
  • During the first two months of 2017…
    • Drones with a price tag over $300 drove 84% of dollar sales and nearly 40% of unit sales.
    • Drones sold for $1,000+ saw the highest rate of sales.

In roughly the same time period from January 2016 to January 2017 the number of drones registered with the FAA when up by 123%. And according to the numbers in the last two months over 100,000 more drones have been registered with the FAA.

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